Content Strategy

Professional web design starts with content strategy.

Content, not graphics and technology, is what captures users’ attention and inspires them to become customers. Trends are changing and even small business owners are starting to realize the value of their web content. I can offer you a higher-calibre product than most small agencies, one that includes compelling web content.

Site mapping & information architecture

I’ll build a logical, intuitive sitemap for navigation, so users can easily find all the information or products they’re looking for on your new site. And I’ll create a content architecture that encourages users to click, contact, and buy.

Content planning & development

I’ll help you understand what content elements will be required to make your new website engaging, functional, and profitable. This means more than your standard contact forms and social media icons. Depending on your industry and competition, your site might require location-based pages for SEO purposes, dynamic mapping tools, an online store and PayPal integration… the list is endless. I’ll develop content elements that meet your unique business needs. And if you need a new logo designed or new photography done, I can arrange it.

Content management

Your new website will be built on a WordPress content management system (CMS). WordPress is the most popular, user-friendly CMS in the world. Learn more about how you can manage your own website using WordPress.