Kawartha Adventure Rentals is a sport vehicle rental business with a home base in Peterborough, Ontario. They rent Sea-Doos and snowmobiles to cottage-goers and adventure-seekers. They service the Kawartha Lakes, Muskoka and Greater Toronto Area (GTA) regions, and offer delivery and pick-up service for all rental vehicles.
This was a “from-scratch” project — there was no previous website to build upon. As an already-successful business with ties to local recreational organizations and lakefront resorts, the owner wanted to create a web presence and be able to showcase the growing fleet of rental vehicles. It needed to be mobile-friendly for cottagers and resort vacationers to access on their smartphones and tablets. Most importantly, it needed to have a Kawarthas personality, which was achieved through logo design and website/print graphic design.
The web development portion of this project included:
- Assistance with domain registration
- Site mapping & information architecture
- Content development
- Copy writing & editing
- Responsive graphical user interface (GUI) design
- WordPress customization
- Search engine optimization (SEO)
Supportive graphic design services included:
- Logo design
- Business card design
- Postcard design
- Trade show banner design
This website is more attractive and mobile-friendly any other local competitor’s website we came across. And following the content development and SEO work that we invested, kawarthaadventurerentals.ca had achieved high-ranking, organic traffic through search.